Let’s start by stating this: Not every visual story has to be interactive! Say it again: Your visual story does not have to be interactive to be effective! Your story, however, must be engaging. If your users barely look at it, or get bored with it, then what was the point of creating a visual story in the first place? You might as well have left it out entirely. An engaging story doesn’t have to be complex or elaborate. In some cases, you can tell a cohesive story with just one image.   Photo credit: Blackhouse If your story can…

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Source: The Next Web


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