Sony

You can read magazines on this Sony projector for some reason

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Written by Kamil Arli
Like many tech giants, Sony is interested in the smart home, but it has a different take on the technology. Life Space UX is the company’s ongoing effort to re-imagine living spaces with creative, occasionally flashy tech. Sometimes the results are brilliant (like the LED lamps with built-in speakers) and sometimes they’re downright odd.

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In fairness, the projector can do the same thing with all kinds of content, and the demo showed how it could browse music in a similar fashion. Certainly, movies and TV could work here, too, though there are already plenty of ways to browse that kind of content.

The projector can create images up to 120 inches, and can be as close as 10 inches to the wall. Its brightness is rated at 2,500 lumens. (Sony also officially launched a different short-throw projector, the VPL-VZ1000ES, with slightly different specs and a $25,000 price tag.)

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The custom casing for the Sony projector.
The custom casing for the Sony projector.

IMAGE: LILI SAMS/MASHABLE

The projector is a prototype, so it’s probably a couple of years away from becoming your digital magazine rack. When asked how much it might cost, Sony wasn’t definitive, but guesstimated a $60k figure. The demo was canned, so exactly how the UI works isn’t clear. Gesture seems like the most natural way to flip pages (and in keeping with Life Space’s sensor-driven tech), but a conventional remote would probably work, too.

WE AWAIT WITH BAITED BREATH THE ANSWERS AS SONY CONTINUE

We await with baited breath the answers as Sony continue to develop its intriguing projector. In the meantime, we’ll try to figure out what problem this solution is looking for.

The projector can be as close as 10 inches to the wall.
The projector can be as close as 10 inches to the wall.

IMAGE: LILI SAMS/MASHABLE

About the author

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Kamil Arli

Editor of DigitalReview.co. Digital Media Consultant

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