Facebook is getting really serious about live video. According to the Wall Street Journal, the company is spending over $50 million on nearly 140 contracts for celebrities and publishers to stream live over the next year. That amounts to over $350,000 paid on average. The highest paid outlets are BuzzFeed, the New York Times and CNN, which are all getting $3 million for a period from March 2016 to March 2017. Some celebrities on the list include Kevin Hart, Gordon Ramsey, and Deepak Chopra. While most publishers are already jumping on the livestream train on their own, Facebook clearly wants to incentivize…

This story continues at The Next Web
Source: The Next Web


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