Digital News Editor's Choice

Hugo Barra is leaving Xiaomi and going back to Silicon Valley

mm
Written by Kamil Arli

Xiaomi’s star hire is gone.

Hugo Barra, the public face of Xiaomi, is leaving the company.

BARRA ANNOUNCED TODAY HE IS LEAVING WHAT IS OFTEN REFERRED TO AS APPLE OF CHINA

Without noting where he intends to go next, the former Googler said his rigorous job has taken a toll on his health, and hinted that he will be moving back to Silicon Valley. Before joining Xiaomi, Barra was at Google for nearly six years serving various top roles including Vice President, Android Product Management, and Director of Product Management for Mobile and Android.

SEE ALSO:   Company bricks smart garage-door opener after a guy leaves bad review

I CONCLUDED THAT XIAOMI IS IN A VERY GOOD PLACE ON ITS GLOBAL EXPANSION PATH

“I concluded that Xiaomi is in a very good place on its global expansion path, and if there was ever going to be a good time for me to come back home, that time is now,” he shared with his fans and friends on Facebook. “I can confidently say our global business is no longer just an in-house startup,” he added.

“We expanded into Indonesia, Singapore, Malaysia, and more recently 20 other markets including Russia, Mexico, and Poland. We teamed up with Google to launch our first official product in the US, and with our successful debut at CES 2017 — where we won 3 prestigious awards — the world now sees that Xiaomi is a global player changing the tech industry through our simple promise of bringing innovation to everyone,” he added.

SEE ALSO:   Google ditched the ability to use the backspace key as a shortcut for the return function

THOUGH HUGO PAINTS A BRIGHT PICTURE OF XIAOMI

Though Hugo paints a bright picture of Xiaomi, his departure comes at a time when the Chinese technology conglomerate is undergoing several strategic changes. Earlier this month, CEO and co-founder Lei Jung admitted that the company grew too fast and didn’t disclose the annual sales figure. Xiaomi has lost out to local rivals like Huawei, Vivo and Oppo in China and barring India, it hasn’t been able to make a mark in most international markets.

SEE ALSO:   Google is working on a new social app for editing photos

It remains to be seen who will take over Barra’s role at Xiaomi, and where will Barra go next.

“Xiang Wang, Xiaomi Senior Vice President, will lead our entire global efforts moving forward. We have ambitious expansion plans for 2017 and are confident in Xiang’s leadership to take our global business to even greater heights!” he shared in a comment on Facebook. Wang Xiang, who joined Xiaomi in 2015, previously served as president of Qualcomm China.

About the author

mm

Kamil Arli

Editor of DigitalReview.co. Digital Media Consultant

Leave a Comment