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Remember Pokémon Go? Last summer’s viral mobile hit is hot again

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Written by Kamil Arli

Game Columnist Brett Molina published an article on the Pokemon Go. 

Remember Pokémon Go? Last summer’s viral mobile hit is hot again.

Last week, Niantic Labs rolled out a major update to the game, introducing 80 more Pokémon for players to capture. The characters were originally discovered in the games Pokémon Gold and Silver, launched for Nintendo’s Game Boy Color in 2000. They include creatures such as Chikorita, Cyndaquil and Totodile.

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Along with new Pokémon, Niantic added some different game mechanics, such as berries boosting the amount of candy a character dishes out upon capture or to slow them down and make them easier to snag. The interface has also been tweaked to make it easier to swap between different berries or Poké Balls.

THE UPDATE APPEARS TO HAVE SPARKED FRESH INTEREST IN THE GAME

The update appears to have sparked fresh interest in the game, which morphed into a phenomenon when it first launched last summer. According to App Annie, Pokémon Go jumped from the 77th most popular app on Google Play on Friday to third as of Tuesday.

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On Apple’s App Store, it vaulted from 149th overall last Thursday to 30 on Tuesday. It’s currently 34th on the free App Store charts, but tops the chart for highest-grossing apps.

THE GAME FEATURES ”POCKET MONSTERS” CALLED POKEMON PLAYERS CAPTURE

The game features “pocket monsters” called Pokémon players capture in an augmented reality style game. Players use a GPS map of their surroundings to search for Pokémon, then capture them using the smartphone’s camera.

Is the game as hot as it was at its peak? Nope. Pokémon Go’s success last summer was astounding, and the odds of it returning to those levels would be really tough. But this update is definitely drawing more players back to “catch ’em all.”

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About the author

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Kamil Arli

Editor of DigitalReview.co. Digital Media Consultant

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