Accoring to the express.co, APPLE CEO Tim Cook hinted the company has “exciting things are in the pipeline” this week, as rumours around the iPhone 8 continue to grow.
iPhone 8 looks set to be the most exciting Apple smartphone in a long time.
The Apple iPhone 8, which some sources believe will be marketed as the iPhone X, is rumoured to ship with a dual-curved OLED display, all-glass design, improved dual-camera set-up, and no physical Home Button – a first for the device.
Apple CEO Tim Cook is clearly in no rush to extinguish the growing hype around the forthcoming 10th anniversary iPhone.
During the company’s quarterly earnings call this week, Mr Cook fuelled speculation about Apple’s product roadmap for the next year.
“I think the smartphone is still in the early innings of the game,” the 56-year-old Apple CEO told investors during the earnings call.
“I think there’s lots more to do. Every year, I think it becomes more important to people’s lives, there’s more things people are doing with it.”
AND WHEN I LEAVE THE HOUSE, A SIMPLE TAP OF MY IPHONE TURNS
When pushed on what the next iPhone could offer customers – besides a simple form-factor refresh – the Apple CEO reiterated the draw of this feature, amongst a number of other features, like CarPlay.
Mr Cook said, “I talked about home automation, but I could have talked about Health or CarPlay. Enterprise use is growing. When I look at all of these things, we’ve got exciting things in the pipeline and I feel really good about it.”
Mr Cook is clearly keen to emphasis the power of Siri, following the slew of reports that Apple’s closet rival, Samsung, is set to unveil its own virtual assistant ahead of the launch of its next flagship smartphone, the Galaxy S8.